MOBIBI BLOG

News, tips, and thoughts on digital, content, social, and influencer industries.

It’s not your product, it’s your story.

It’s not your product, it’s your story.

Consumers are changing, a full 70% of consumers prefer to get to know a brand via articles over ads. While social and digital marketing continues to capture an increasing share of marketing budgets, the existing digital ads are declining in value. With over 7.1B, yes...

Is Content Marketing Really Worth the Effort?

Is Content Marketing Really Worth the Effort?

Despite the rapid changes in the marketing landscape, content marketing is a tactic that will never go away. It’s not only a priority among marketers, but a top initiative in c-suites across industries. Although highly prioritized, confidence levels among marketers...

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