How Businesses Can Work with Content Creators

How Businesses Can Work with Content Creators

The creator economy is in full swing. In the first half of 2021 alone, the creator economy has already captured US$1.3 billion in funding. This record boom in funding only reflects the eagerness of brands and businesses alike to get in on the creator economy. And with...
Old Trends in New Form: Creators and their Craft

Old Trends in New Form: Creators and their Craft

There’s nothing new about creative professionals making a career out of their passions. But in today’s creator economy, these careers have never been more lucrative.  Here’s a look at the growing value and self-sufficiency of creators in the digital landscape. On...
Writing for SEO in 2021

Writing for SEO in 2021

So now let’s jump another decade forward. We’re in 2021. This year, what does writing for SEO mean? Well, a bunch of things. Solving the searcher’s query matter most — writing that doesn’t do this tends not to rank well (for long) Because...